NJOY vs IJOY: Comparing Devices, Price, Performance (2025)
The epic showdown: NJOY vs IJOY. We're here to dissect every puff, flavor, and cloud.
But how do they compare against each other in terms of product range, performance, flavors, value, and more?
Whether you're on team NJOY or rooting for IJOY, this detailed comparison guide is packed with juicy details!
And stick around, because we've got a twist for you – nicotine-free vapes from Cyclone Pods. Safer, smoother, and even more satisfying.
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A Quick Intro to NJOY and IJOY
NJOY is a vaping brand based in Arizona, US, offering disposable e-cigarettes, flavored pods, and e-liquids. Their products are designed to cater to both novice and experienced vapers, focusing on ease of use and satisfying experiences.
IJOY, based in Shenzhen, China, offers disposables, pod systems, and mods designed for beginners and advanced vapers alike. With a global presence across five continents, IJOY products are available in countries like the USA, UK, France, Japan, and South Africa.
Brand History and Background of NJOY and IJOY
Let’s look at how the two brands evolved.
Founded in 2006 by Mark Weiss and his brothers, NJOY was one of the first major e-cigarette brands in the US. In 2010, NJOY won a lawsuit against the Food and Drug Administration (FDA) in which the court decided that the FDA couldn't regulate e-cigarettes like drugs or medical devices unless they were marketed for therapeutic purposes. By 2014, NJOY was ranked number one by the market research company, IRI in US vaping retail sales with over 90,000 points of distribution. Later, the company stopped the production and sale of fruit-flavored e-liquids as legal authorities were concerned about underage people getting addicted to them. In 2023, Altria Group acquired 100% control of NJOY.
The IJOY brand, launched in 2012, is a leading name in the electronic vape industry. In 2015, they launched the Asolo 200W box mod, noted for its temperature control features. By 2017, it expanded the product line to include the Captain series, and in 2019, it introduced the LIO brand, focusing on disposable vapes. Continuing its innovations, it launched the IJOY Uranus Mate in 2024, one of the first AI-automated vaping devices. However, the brand’s journey hasn't been without hurdles. In November 2023, the FDA issued a warning letter against IJOY for illegally marketing and selling its products in the US.
NJOY vs IJOY Comparison Summary
Take a quick look at the features of NJOY and IJOY vapes before we get into the details:
|
NJOY |
IJOY |
Product Range |
NJOY Ace (Rechargeable) NJOY Ace Pods NJOY Daily (Disposable) |
IJOY Uranus Mate, IJOY Mercy 10000, IJOY Mars Cabin 20000, IJOY PUNK (Disposables) LIO Stone 12000, LIO CAPO, LIO Mini, LIO NANO X2 (Disposables from LIO series) Cigpet CAPO Mod kit (mod kit)
|
Nicotine-free options available? |
No |
Yes (LIO NANO X2) |
Device Quality & Build |
Sleek, compact design, easy to grip, with soft-touch finger pads and oval-like shape. |
Ergonomic design with rounded edges and a smooth outer finish |
Battery Capacity |
NJOY Daily: 1000 mAh |
IJOY Uranus Mate: 1100mAh LIO Stone 12000: 550mAh Cigpet CAPO Mod kit: Dual 18650mAh batteries |
Pod Capacity, Nicotine Strength |
NJOY Daily Rich Tobacco and Daily Menthol: 4.5% NJOY Daily Extra Rich Tobacco and Daily Extra Menthol: 6% NJOY Ace Pods Classic Tobacco: 2.4% and 5% (1.9 ml) NJOY Ace Pods Menthol: 2.4% and 5% (1.9 ml) NJOY Ace Pods Rich Tobacco: 5% (1.9 ml) |
IJOY Uranus Mate: 20ml, 5% LIO Stone 12000: 18ml, 5% Cigpet CAPO Mod kit: 3ml/2ml |
Number of Puffs per Pod |
NJOY Daily: 300 puffs |
IJOY Uranus Mate: 40,000 LIO Stone 12000: 12,000 |
Charging Time |
NJOY Ace: Under 1 hour |
IJOY Captain AirGo: 60 minutes approx |
Safety Features |
LED indicator, age verification at purchase |
Overcharge protection and child safety lock |
Device and Pod Cost |
NJOY Ace device: $9.99 NJOY Ace Pods Menthol and Classic Tobacco: $6.99 (1-pack), $9.99 (2-pack) NJOY Ace Pods Rich Tobacco: $5.99 (1-pack), $9.99 (2-pack) NJOY Daily Rich Tobacco, Daily Extra Rich Tobacco, Daily Menthol, and Extra Daily Menthol: $5.99 |
IJOY Uranus Mate: $14.99 LIO Stone 12000: $9.09 Cigpet CAPO Mod kit: $27.99 |
Customer Support and Warranty |
1 year |
Not mentioned on the website |
Now let’s compare these brands in detail:
1. Design and Aesthetics
NJOY's vaping device is a sleek blend of form and function. It’s lightweight design makes it portable and perfect for on-the-go vaping. However, it doesn’t have any buttons and comes in only one color combination — black and grey.
IJOY devices predominantly feature a rounded box shape with integrated mouthpieces. Models like IJOY Mercy 10000 have a glossy finish whereas others like IJOY Bar 1500 have a smooth matte exterior. However, portability can be a downside, with models like the IJOY SD10000 being noticeably bulkier than standard disposables. On the plus side, some IJOY devices include animated screens, providing you real-time updates on battery and e-liquid levels.
2. Performance and Battery Life
NJOY devices charge up to 100% battery capacity in under an hour. It’s equipped with the pass-through charging feature so you can use it while it’s plugged in. Typically, a fully charged NJOY Ace device can last you approximately 24 hours, unless you’re a heavy vaper. The device comes with a light that turns off once it's fully charged, helping you prevent overcharging.
If you're after all-day reliability, IJOY devices like the PUNK (1200mAh) and Uranus Mate (1100mAh) won’t let you down. But if you're a heavy vaper, you’ll find the LIO Mini (400mAh) frustratingly short-lived. Disposables like the LIO Stone 12000 (550mAh) and Mercy 10000 (650mAh) are underwhelming given their puff claims. However, mods like the Cigpet CAPO, powered by dual 18650 batteries can be a good choice for advanced users.
3. Longevity
NJOY devices offer around 300 puffs, with a robust 1000 mAh battery, ensuring value per use. However, the non-refillable nature of its pods and disposables might lead to high long-term expenses compared to refillable systems. The brand offers a cost-effective entry point but a seasoned, heavy vaper may want to consider pod costs for the long haul.
IJOY’s high-capacity devices like the Uranus Mate (40,000 puffs, 1100mAh) and Mars Cabin 20000 (20,000 puffs, 850mAh) are designed for extended use. However, their battery sizes may be limiting for such high puff claims. Disposables like the LIO Mini (600 puffs, 400mAh) and LIO NANO X2 (800 puffs, 500mAh) may fall short for frequent vapers. For durability and power, you can go for the Cigpet CAPO mod kit with dual 18650 batteries.
4. Flavor Selection and Nicotine Options
NJOY Ace Pods come in three flavors – Classic Tobacco, Rich Tobacco, and Menthol, with 5% and 2.4% nicotine. Earlier the brand offered other fruity flavors, like blueberry, watermelon, and mint. However, those were discontinued due to regulations tightening around flavor offerings.
IJOY disposables are available in a variety of fruit-based, and other flavors, including: Blueberry Watermelon
Strawberry Ice
Sour Apple
Pink Lemonade
Mexico Mango
Peach Plum
Summer Coconut, and more
5. Vaping Experience
NJOY uses ceramic coil heating technology to provide you a smooth vaping experience – so lesser chances of leaking, poor flavor, or burnt hits due to insufficient wicking. Its vapor output is comparable to smoke from a cigarette. For the best draw, hold the vaping device at 45 degrees with the airway pointing to your mouth and the charging port pointing to the ground.
IJOY devices like Uranus Mate and Mars Cabin 20000 are equipped with dual mesh coils, enhancing flavor intensity and vapor production. Models like SD 40000 and CYBER have adjustable airflow functionality, allowing you to customize your draw. Additionally, advanced models like SD 22000 and SD 40000 include smart screens, providing real-time updates on battery percentage and e-liquid levels.
6. Health and Safety Concerns
NJOY, like all vaping products, comes with health implications — from potential nicotine addiction to exposure to chemicals like glycerin and propylene glycol. The higher concentrations, especially the 6% options, pose a significant addiction potential.
IJOY products contain nicotine, which can pose health risks and lead to addiction. Additionally, nicotine vapes may contain vitamin E acetate, diacetyl, and other harmful chemicals. However, LIO NANO X2 is one of those rare models from this brand offering you a zero-nicotine vaping option.
7. Regulatory Compliance and Legal Issues
NJOY’s tug of war with the FDA continues even after the vaping company won the lawsuit in 2010. In 2022, the FDA allowed multiple NJOY Ace products to be legally marketed in the US. At the same time, they passed Marketing Denial Orders (MDOs) for some NJOY Ace products. Consequently, two menthol-flavored Ace e-liquid pods remained under FDA review.
IJOY is yet to receive marketing authorization from the FDA for selling their products in the U.S market. The FDA has flagged specific products, including the IJOY Bar IC8000 Disposable in Apple Juice flavor and the IJOY Bar SD10000 in Blue Razz Ice flavor, for non-compliance.
Note: Consumers must also verify adherence to the latest local laws prior to any purchase of devices from these brands.
8. Nicotine Content
NJOY offers varied nicotine strengths in its pods (2.4% and 5%) and disposable vapes (4.5% or 6%). This caters to varying preferences and nicotine tolerances.
IJOY models like the Mars Cabin 20000 (20ml pod capacity, 50mg nicotine strength) and LIO CAPO (12ml pod capacity, 50mg/30mg nicotine strength) are suited for heavy nicotine users. Conversely, the LIO Mini (2ml pod capacity, 20mg nicotine strength) caters to those seeking lower nicotine options, while the LIO NANO X2 (2ml pod capacity, 0mg/16mg/19mg nicotine strength) offers both low-strength and nicotine-free vaping choices.
9. Compatibility with Other Products
NJOY Ace Pods are designed to work with their own branded e-liquids for a better vaping experience and consistency. Using third-party pods, e-liquids, or accessories with NJOY devices is not recommended, as compatibility and functionality isn’t guaranteed.
Being disposable, IJOY vapes are incompatible with third-party e-liquids and accessories.
10. Availability and Accessibility
NJOY products can be bought at select retail stores in the US and through authorized online retailers. However, location-based restrictions can apply due to varying state and country regulations on vaping products, affecting availability and shipping.
A number of retail shops and online stores allow you to order IJOY products across Asia, North America, Europe, and Oceania. However, the availability and shipping of these products can be impacted by location-specific regulations and restrictions.
11. Cost vs. Quality
NJOY's rechargeable device, sold at an affordable rate of $9.99, offers a premium vaping experience. The pods ($6.99 for 1-pack and $9.99 for 2-pack) come in a few different flavors and nicotine strengths, allowing vapers to find their match for a satisfying vape session. However, similar rechargeable vapes in the market might offer lower long-term costs with refillable options.
IJOY devices like the Uranus Mate ($14.99 for 40,000 puffs) and Mars Cabin 20000 ($25 for 20,000 puffs) offer commendable longevity but at a premium pricing. The LIO Stone 12000 ($9.09 for 12,000 puffs) is an affordable yet high-capacity option. Meanwhile, the LIO Mini ($5.19 for 600 puffs) and NANO X2 (approximately $5.99 for 800 puffs) are affordable but underwhelming in puff count, limiting their appeal to light or occasional vapers.
Pros and Cons of NJOY and IJOY
To summarize, here are the benefits and drawbacks of both these brands:
Pros of NJOY |
Cons of NJOY |
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Pros of IJOY |
Cons of IJOY |
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In short, both NJOY and IJOY stand out in the vaping market with their unique strengths and offerings.
However, both NJOY and IJOY are not without their regulatory challenges.
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